Tuesday, May 4, 2010

Going for the Jugular

Double wham! On one hand Steve Jobs comes out with an open letter explaining why he won't support Flash on Apple devices, on other hand Microsoft announced that IE9 will use only the H.264 standard to play HTML 5 video. Bad news for Flash and will definitely affect its reach and power.

In my opinion, it is time for Microsoft to go for the jugular. It has Silverlite coming up as a credible alternative to both Flash Developer 4 and javaScript for developing RIAs. It has the marketing knowledge, distribution network and the good sense to achieve what Flex could not. In the process, it may end up displacing Flash from RIA arena and making good revenues. My free advice would be better start moving on with Silverlite and focus on the obliteration of Flash!

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